
There’s more than enough content available today on the subject of search, social media, web marketing and content marketing. So much so, you could easily spend all of your waking hours wading through it all. So, why entertain Joel I Herzog.com, yet another blog? Simply put, my intention isn’t to add more fodder to the fray. Rather, I’m here to try and make sense of it all, to focus on the highlights, to connect.the.dots and to provide some rational thought for you to consider.
I subscribe to a handful of e-newsletters today, and as such I receive dozens of daily emails. Yea, way too much to go through for anyone with a day job. So, I’ll go through them for you, pull out the good stuff, and pass it along. At the same time, I enjoy editorializing and pontificating, so you’ll see that here too.
And what’s so special about me? I’ve been a strategic marketer for nearly 30 years, have observed revolution after evolution in marketing and communications. Over the years, I’ve become pretty adept at spotting the trends, picking the winners and losers, and focusing on where we’re going. So, it’s that experience I draw upon whilst pontificating about the state of social media, search, web marketing and content marketing. And in-between, I’ll shoot you some cool resources I believe are worth a look and your time.
I hope you enjoy what you see, and you hang around for a bit. Sign up for the newsletter, which will come your way whenever there’s a new post.
Looking for daily insight into search, social media, mobile, content marketing and leadership? Check out my paper – The Social Web.
connecting.the.dots. one at a time | joel herzog | Enjoy!